Add the snippet
Paste one script tag into your Shopify theme. The chat widget renders on every page of your store. Five minutes, no app review queue, no solutions engineer.
Use case
Sizing, product, shipping. From your own pages. Cited. The rest lands on your desk. One snippet.
5 min
Snippet to live on your store
$0.49
Per AI resolution
24/7
AI answers while you sleep
100%
Replies cite a source
Built for Shopify stores
Answer the question.
Keep the sale.
Product discovery, order questions, an AI agent that reads your store, and live chat that matches your brand. The four jobs a Shopify inbox actually needs done.
Product discovery
Does this run small? Is it fragrance-free? Answered from your product copy, at the moment of intent.
Order questions
Where is my order is most of a Shopify inbox. Kal handles the repeats from your shipping pages.
Reads your store, not a script
Docs, product pages, policies. Kal drafts the reply, cites the source, and routes the rest.
One snippet in your theme
Fast, dark-mode aware, shaped like your storefront. Not a sticker bolted on top of your brand.
Product discovery
Help shoppers find the right product, in the chat.
Most lost sales are a question that never got answered. Does this run small? Is it fragrance-free? Will it ship before Friday? When the answer lives three clicks deep in a sizing guide, the shopper leaves instead of digging.
Kal answers from your product pages, sizing charts, and FAQs at the moment the shopper asks, and cites the source so they can trust it. Meeting shoppers at the moment of intent makes it effortless to find the right product and move toward checkout.
Inspired by what conversational AI does for stores on platforms like Gorgias, built for your stack and your bill. Read more about Kal.
Workflows
Write your workflows in plain English.
No flowchart. No node graph. Type your store's rules in the words you would use to brief a new hire, and Kal follows them.
You write
Whenever there is a refund, ask for OTP verification, and escalate to retention workflows.
If an order hasn't shipped after 5 days, apologise and offer store credit.
For sizing questions, point shoppers to the fit guide before recommending a size.
Add another rule
Shoppers get
Can I get a refund on order #1024?
Happy to help. To protect your account, I've sent a 6-digit code to your email.
Mind sharing it so I can verify the refund?
It's 481923.
Verified. Your refund is on its way. Before you go, can I offer 20% off your next
order instead?
Identity verified, escalated to retention
Each line becomes a rule Kal follows, in the chat, on your store, every time. And in Soul.md you set how it behaves: its voice, its tone, and the lines it will not cross. More on how Kal works.
Versus the field
Half Fin.
Same storefront.
Pay per resolution, like the rest, but for half the price. Intercom Fin charges $0.99. We charge $0.49, and only when Kal actually closes the ticket.
SupportWire Most others
AI resolution price $0.49 per resolution $0.99 per resolution Intercom Fin
Every AI reply cites a source Yes Optional Most chatbots
Free 14-day trial No card 14-day trial Intercom
Per-seat price Fraction of Intercom Full price LiveChat, Intercom
Need technical knowledge Absolutely not Yes Most enterprise tools
Brand-shaped widget Yes Sticker on top Most chat tools
Long version: Intercom vs SupportWire · All alternatives · Product recommendations in chat
Setup playbook
Three steps.
One storefront.
Snippet. Content. Answer. Most stores have conversational AI live before the next order comes in.
Point Kal at your store
Feed the Knowledge Store your product pages, sizing guides, shipping and returns policy, and FAQ. Kal reads everything in under an hour and cites answers from your own content.
Let it answer
Set tone with a few sample replies. Pick the topics Kal owns, sizing, stock, order status, and the ones it routes. Flip on auto-resolve and the repeat questions handle themselves.
FAQ
The questions every store owner asks.
It is software that reads a shopper's message, finds the right answer in your store's content (product pages, sizing guides, shipping policy) and either replies on its own or hands off to a human with context. SupportWire is an AI agent that cites every reply so a shopper (and you) can see exactly where the answer came from.
Paste one script tag into your Shopify theme (theme.liquid, before the closing </head>). The chat widget renders across your storefront in about five minutes. Then point SupportWire at your help docs and product pages and the AI agent joins inside an hour.
Yes. When a shopper asks something like "does this run small?" or "which one is fragrance-free?", SupportWire answers from your product copy and FAQs at the moment of intent. Answering the question before the cart is the difference between a sale and a bounce.
WISMO is the bulk of most Shopify inboxes. Point SupportWire at your order and shipping policy pages and it resolves the repeat questions automatically, so your team only sees the ones that genuinely need a person.
Start with a 14-day trial, no card. The paid plan is honest and simple: $19 per seat per month, with unlimited free lite seats. The first 50 AI resolutions each month are included, then billed at $0.49 each, half of Intercom Fin's $0.99, and only when SupportWire actually closes the ticket. Full pricing →
No. SupportWire answers from your indexed content and cites the source on every reply. If the answer is not in your store's content, it routes to your team instead of guessing. That is the whole point of citing every reply.
Updated June 2026