Use case Product recommendations

Kal suggests the closest thing you stock, from your catalogue, in the chat. If nothing fits, we hand it over.

24/7

Recommends while you sleep

$0.49

Per AI resolution

<5 min

To install and go live

100%

Only from what you stock

What it does

Only what you actually stock.

Replacements for sold-out items, an ear for what the shopper needs, and products that go together. Always from what you have.

Sold out or discontinued

Kal suggests the closest thing you do stock and explains how it compares. No dead out-of-stock page.

Personal to the shopper

Dry skin, a half size, a budget. Kal uses what they tell it, the way a good shop assistant would.

Goes-with suggestions

Products that pair well, offered at the right moment. A bigger order without a pushy pop-up.

Only what you have

Every suggestion links the page it came from. If nothing fits, Kal says so and passes the chat over.

How it works

How it suggests a replacement.

When a product is gone, the shopper usually hits an out-of-stock page with no help on what to buy instead. Many of them just leave.

Kal steps in. It knows your products, works out what the shopper liked about the original, and suggests the closest match you have in stock, using whatever they tell it along the way. The shopper keeps shopping instead of leaving.

The kind of chat-based recommendation platforms like Gorgias offer, built for your products and your budget. Read more about Kal.

Live chat
Do you still sell the Velvet Matte lipstick in Rosewood? I can't find it anywhere.
That one was discontinued, but our Soft Matte in "Dusty Rose" is the closest match, same finish, a bit more moisture. Want me to pull it up?
Yes please. My lips get really dry though.
Then Soft Matte is the better pick, it's made for dry lips. Here's the link, and it's in stock.

Suggested from your stock, in stock now

Setup

Set it up in three steps.

Add the code, connect your products, and tell Kal how to recommend. Most stores are live the same day.

01

Add the code

Paste one line into your Shopify theme. The chat widget shows up across your store in about five minutes. No app review, no setup call.

02

Connect your products

Point the Knowledge Store at your product pages so Kal knows what you sell and what replaces what. It reads everything in under an hour.

03

Tell it how to recommend

Write the rules in plain English: when a product is sold out, suggest the closest match in stock and explain the difference.

FAQ

Common questions.

Plain answers on how it works, what it costs, and how to set it up.

SupportWire knows your products, so it can see what the shopper is asking about and which in-stock items are closest. When something is gone, it suggests the nearest match and explains the difference, instead of showing an "out of stock" page.

No. It only suggests products you actually have, and links the page it found them on. If nothing fits, it says so and passes the chat to your team, instead of making something up.

Yes. If a shopper mentions their skin type, size, or budget in the chat, SupportWire uses that to pick the right product, the way a good shop assistant would. You decide how much weight it gives each of those.

Both work. For something temporarily sold out, it can offer a back-in-stock alert or a close alternative. For a product you have stopped selling, it suggests the permanent replacement. You decide what it does in each case, in plain English.

Paste one line of code into your Shopify theme (theme.liquid, before the closing </head>). The widget shows up in about five minutes. Then point SupportWire at your products and it starts recommending within an hour.

Start with a 14-day trial, no card. The paid plan is $19 per seat per month, with unlimited free lite seats. The first 50 AI resolutions each month are included, then $0.49 each, half of Intercom Fin's $0.99, and only when SupportWire closes the chat. Full pricing →

Updated June 2026

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